If you sell non-food products on Deliveroo in EU markets, you must provide certain product safety information to customers before they place an order. This should be provided in addition to any other relevant product information applicable to the product type.
These requirements help ensure you comply with the General Product Safety Regulation (GPSR), which is designed to ensure consumers can access clear and accurate product information before purchasing.
You must also ensure the contact information associated with your Deliveroo account is suitable for display to customers under the Digital Services Act (DSA).
This article explains what information is required and what you need to do, depending on whether you manage your menu through Menu/Catalogue Manager or Menu/Catalogue API.
Which products are affected?
These requirements generally apply to non-food consumer products sold on Deliveroo, including but not limited to:
Electronics and accessories
Health and beauty products
Cosmetics and personal care items
Toys and games
Baby and children's products
Household products
Pet products, excluding pet food
Seasonal or promotional merchandise
Other consumer goods that are not food or drink items
If you sell any non-food products, you should review your menu to ensure the required information is provided for each applicable item.
What product information do I need to provide?
For each applicable non-food item you sell, you must ensure the required product information is available to customers before checkout.
1. Product identification information
Customers must be able to clearly identify the product being sold.
Relevant information includes:
Item image: A clear image of the product as sold
Product description: Identifying information such as the product name, model name or model number
Barcode: The product barcode or EAN, where available
Example
Item image: Clear product image
Product description: "Model: WH-1000XM5"
Barcode: "EAN: XXXXXXXXXXXXX"
2. Manufacturer and EU Responsible Person information
You must provide:
The manufacturer's name and contact details
The EU-based authorised representative's name and contact details, if the manufacturer is located outside the EU
Example
Manufacturer:
Test Manufacturing Co, 123 Compliance Street, City, 123456, China
Email: compliance@safety.com
EU Responsible Person:
EuroRep Ltd, 1 Compliance Way, City 2, Country
Email: safetyeurope@compliance.ie
3. Safety warnings and product safety information
You must provide any relevant:
Safety warnings
Hazard notices
Usage restrictions
Age restrictions
Storage instructions
Examples
Toys:
Warning: Not suitable for children under 36 months. Small parts – choking hazard.
Electronics:
Keep away from heat sources. Do not use if packaging is damaged. CE marked.
Cosmetics:
For external use only. Avoid contact with eyes. Keep out of reach of children.
Household products:
Keep out of reach of children. Store in a cool, dry place.
How do I add this information to my menu?
How you add the required information depends on how your Deliveroo menu is managed.
If you use Menu Manager or Catalogue Manager
Use the relevant fields within Menu Manager/Catalogue Manager to provide the required product information.
This includes the relevant fields for:
Product identification
Manufacturer information
EU Responsible Person information
Safety information
If you use Menu API or Catalogue API
If your menu is integrated via API, you will need to provide the required product information through the relevant API fields.
Step-by-step guidance is available in our API Guidelines. For our Catalogue API documentation, click here.
Trader traceability and contact information
There is also a separate requirement relating to your business contact information.
Under Article 30 of the Digital Services Act (DSA), Deliveroo is required to verify and display certain information for professional traders operating on the platform.
This includes information such as your:
Full legal and trading name
Business address
Contact telephone number
Email address
The email address associated with your Deliveroo account will be displayed on your partner page
under 'Allergens & Info', alongside existing business information such as your trading address.
This allows customers to contact you directly and helps Deliveroo meet its obligations under the DSA.
What do I need to do about my email address?
If you're happy for the email address currently associated with your Deliveroo account to be displayed, you don't need to take any action.
If you would like to update your email address, please contact Partner Support or your Account Manager.
What do I need to do?
There are two things you should check.
1. Review your non-food product information
Review all non-food items on your menu.
Check that the required information is included for each applicable product.
Update any missing information using the relevant Menu/Catalogue Manager or API fields.
Publish your menu updates.
2. Review your contact email
Check that the email address associated with your Deliveroo account is suitable to be displayed to customers.
If you're happy with the email address, no action is required. If you would like to use a different email address, please contact Partner Support.
What happens if product information is missing?
If required product information is not provided, Deliveroo may:
Temporarily remove affected items from sale
Restrict product visibility
Suspend your account until the issue is resolved
Related policies
Our Menu Information Policy has been updated to reflect these requirements.
For more information, please refer to the Menu Information Policy.
Need help?
If you have any questions about these requirements or need support updating your information, please contact Partner Support.